- VF! Insights
FOUNDATIONAL INSIGHTS
Insights is the genesis of every project that we do at VF! Our foundational shopper science, trade and consumer knowledge launches our data-driven approach to extract the key commercial insights, examined through the lens of brand, trade, category and shopper/consumer.
- VF! Insights
Shopper Behaviour
Shell SA Forecourt Space Planning Audit
Forecourts are lucrative retail spaces. In catering to an ever-widening shopper network, this competitive environment needs to remain relevant to be profitable. What is the secret to owning this retail space and where does one begin?DISCOVER MORE
- VF! Insights
Shopper Behaviour
Digital Entertainment Surge Case Study
Lockdown and the subsequent demand for technological excellence taught us that the new generation of home entertainment viewers is looking for accessibility, ease, choice and above all, quality, face-to-face experiences.DISCOVER MORE
- VF! Insights
Shopper Behaviour
Energy Drinks Survey
Fresh fruit or salty snacks? To find out which one is a better match for an energy drink.DISCOVER MORE
VF! Insights
RECENT CASE STUDIES
